4/1/2023 0 Comments Imageoptim optimization spped![]() ![]() Instead, separate individual words with a hyphen “-“. The filename should be short but descriptive. This trivial task is very important for the optimization and indexing of the search engine result. ![]() Take a moment to think about the filename. The lossless compression formats are PNG and WEBP. Usually, however, the file’s metadata is removed. Unlike lossy compression, this method reduces the file size without losing image quality. Lossy compression formats are JPG and WEBP (the latter also support lossless compression). However, with a small degree of lossy compression, we are still able to obtain good quality graphics. In other words, lossy compression reduces the weight of the photo at the expense of its quality. This is an irreversible compression method that removes some of the photo’s data while keeping it to a decent quality. There are two types of compression: lossless and lossy. File compression optimizationĬompressing an image means reducing its size and therefore the weight of the file. The main benefit of using this format is also the high compression of graphics. So it is universal as it supports both transparency and animation. It is a competition for the well-known raster graphics formats that I mentioned earlier, i.e. WEBP is a next-generation format developed by Google. It is used to save icons, logos or vector illustrations. Scalable SVG vector file is much lighter than the rest. The GIF format will be suitable for presenting simple image sequences. PNG, like JPG, is a raster file format, but it is intended for all kinds of digital graphics, charts, screenshots or files with transparency. Apart from them, the websites also contain files with GIF, SVG, WEBP extensions. The most common image files on the Internet are. In both cases, I recommend that you keep the original file so that you can return to it if necessary. However, if you want to place graphics with a specific width-to-height ratio, or you want to show only a fragment of the graphics, opt for cropping. Keep the aspect ratio of the original when scaling a photo. It is enough if we add a photo in the size that will appear on the Full HD monitor. Scaling or cropping are simple yet effective ways to reduce the weight of a file.Īt the beginning, it is worth checking what dimensions are provided for the photo that will be displayed on the website. ![]() Regardless of whether we have a professional graphic program or use free online tools, in both cases we can reduce the size of the files. After proper preparation of graphic files and uploading the photos to the media library in WordPress, you should optimize images for SEO. ![]() However, this is not the end of your task. What is also important, the page loading speed is one of the most important factors that affect the ranking of the Google search engine. Individual subpages take a long time to load, and your store, instead of encouraging, discourages users staying on the site. Your offer grows and you add more product photos without prior optimization. Imagine that you are the owner of an online store where each product is illustrated with several photos in full resolution. It significantly overloads and slows it down. Adding huge files straight from your camera or full-size photos from stock photo banks is not good for your website. When it comes to photos and graphics for the web, it means reducing the weight of files without significantly affecting the quality of the photos. Optimization, understood in a broad sense, is to simplify a process and obtain the best possible result. Let’s start by explaining the term itself. Regardless of whether we buy photos, use free graphics, or use our own photos, it is worth learning about the methods of their optimization. This is because we are not fully aware of how many people and in what context used the same photo as we did. Photos taken by you or illustrations created for your article will probably receive more attention than photos from stock photo banks. They can encourage new users while browsing the Google Graphics to find and check your website. Besides the visual aspect, graphics provide one more advantage. Using photographs or illustrations on the website can bring many benefits. ![]()
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